MercadoLibre’s Meteoric Rise: A Strategic Investment in Latin America’s E-commerce Leader

This article discusses the impressive growth of MercadoLibre, a Latin American e-commerce and fintech leader, which has significantly outperformed the S&P 500 over the past five years. Highlighting its strategic investments and market potential, the author explains why MercadoLibre remains their largest Roth IRA holding. Additionally, the Motley Fool invites investors to seize timely opportunities through their "Double Down" stock recommendations.
SummaryOver the past five years, despite global economic disruptions like the pandemic and market volatility, the S&P 500 has increased by nearly 90%. However, MercadoLibre, a leading Latin American e-commerce and fintech company, has surpassed this, with its stock rising over 280%. The author, who has heavily invested in MercadoLibre through their Roth IRA, highlights the company’s growth potential, strategic investments in logistics, and thriving business model as reasons for holding onto the stock. Additionally, the Motley Fool offers “Double Down” stock recommendations for investors seeking to capitalize on potentially high-performing companies, urging action before these opportunities vanish.

Navigating a Turbulent Five Years

The past five years have been anything but calm. We’ve witnessed a global pandemic, a contentious presidential election, rampant inflation, rapid shifts in interest rates, and even bank failures. Yet, despite these challenges, the S&P 500 has managed to climb nearly 90%. This performance is impressive, all things considered.

MercadoLibre’s Stellar Performance

While the S&P 500 has done well, the stock of MercadoLibre (-0.27%) has surged far beyond, soaring over 280% in the same period. This Latin American company has been a standout performer, leaving broader market returns trailing in its wake.

My Investment Journey with MercadoLibre

MercadoLibre holds the most significant position in my personal Roth IRA. Before delving into why, let me provide some background to avoid any misconceptions. My Roth IRA is relatively new, less than five years old. Previously, my retirement savings were tied up in an employer-sponsored account, which left me with little control over my investments. Upon changing jobs, I transitioned these funds into a Roth IRA, gaining both cash and decision-making freedom.

Recognizing the importance of diversification—a core principle of Motley Fool investing—I quickly spread my investments over 20 different stock positions. In early 2022, I began purchasing MercadoLibre shares, steadily dollar-cost averaging into the position until it comprised about 5% of my Roth IRA’s value. It wasn’t the largest holding at first, but it certainly is now. Despite its growth, I’m not planning to sell any MercadoLibre shares anytime soon, and here’s why:

1. A Growth Trajectory for MercadoLibre

While it’s possible to profit from low-growth industries, focusing on leaders in burgeoning markets is often more rewarding. MercadoLibre thrives in two primary sectors: its e-commerce marketplace and its financial technology (fintech) services. In North America or Europe, competition would be more intense. However, in Latin America, MercadoLibre benefits from its early entry and leading position.

The Latin American markets for e-commerce and digital financial products are relatively immature compared to those in North America. This factor partly explains MercadoLibre’s impressive growth, which seems poised to continue. Over the past five years, the company’s slowest growth rate was 36%, with an average top-line growth nearing 60%. At this pace, MercadoLibre could quadruple in size every three years—a truly astonishing prospect.

While I don’t expect MercadoLibre to maintain this exact pace indefinitely, its growth potential remains substantial. This is the primary reason I’m comfortable with MercadoLibre being the largest holding in my Roth IRA.

2. Pathway to Profitability

Years ago, MercadoLibre made a strategic decision to forgo profit margins to invest heavily in logistics—a sector with significant challenges in its operating regions. Today, this investment has paid off, with over half of its e-commerce orders being delivered on the same or next day, an exceptional level of service in its key markets.

This logistical prowess underpins the long-term growth of MercadoLibre’s e-commerce platform. More third-party sellers are joining, contributing to a high-margin revenue stream and enabling advertising revenue growth, which reached around $250 million in the second quarter of 2024—a 50% year-over-year increase. MercadoLibre’s logistics strength also confers a competitive advantage, often leading to improved margins over time.

In recent years, MercadoLibre’s revenue growth has been remarkable, but its profit metrics, including operating income and free cash flow, have grown even faster.

If MercadoLibre’s profits continue to expand, the stock is likely to see further gains.

3. The Strategy of Letting Winners Run

Motley Fool’s investing philosophy emphasizes a diverse portfolio and the wisdom of allowing successful investments to continue growing. A diverse portfolio inevitably includes some poor performers, which can weigh down long-term returns. However, a single winning stock can significantly boost overall performance—if given enough time to flourish.

There are valid reasons to sell a stock, but MercadoLibre’s business is thriving, with a promising growth trajectory. For these reasons, I intend to hold onto my top stock, allowing it to elevate my portfolio.

Seizing a Second Chance at Success

Have you ever felt you missed the opportunity to invest in the most successful stocks? Here’s your chance to change that. Occasionally, our expert analysts issue a “Double Down” stock recommendation for companies they anticipate will soon surge. If you’re concerned about having missed your investing chance, now is the time to act before it’s too late. Consider these results:

Amazon: A $1,000 investment during our 2010 double-down would be worth $21,579 now!*

Apple: A $1,000 investment in 2008 would have grown to $43,170!*

Netflix: A $1,000 investment in 2004 would have ballooned to $378,059!*

Currently, we’re issuing “Double Down” alerts for three exceptional companies, and such opportunities may not come again soon. Don’t miss out.

See 3 “Double Down” stocks

*Stock Advisor returns as of 09/22/2024

Margaret "Maggie" Turner
Margaret "Maggie" Turner

Margaret "Maggie" Turner: The Television Chronicle

Margaret Turner, affectionately known as Maggie, is a veteran journalist whose illustrious career in TV entertainment news spans over three decades. At 50, her keen insights and nuanced understanding of the television industry have made her a respected figure among colleagues and readers alike. With her signature brown hair and an ever-present twinkle in her eye, Maggie brings both warmth and wisdom to her work.

Maggie's story begins in the bustling city of Chicago, Illinois, where she spent her formative years captivated by the power of storytelling. From a young age, she was drawn to the screen, fascinated not only by the stories themselves but by the cultural conversations they sparked. This passion led her to Northwestern University, where she pursued a degree in Journalism, setting the stage for a lifelong dedication to the craft.

Over the years, Maggie has built a robust portfolio, contributing to leading entertainment magazines and websites. Her writing is celebrated for its depth and clarity, often exploring the intersections of television, society, and technology. Maggie's ability to anticipate trends and provide context has earned her a loyal readership that values her thoughtful analysis.

A strong advocate for diversity in media, Maggie frequently uses her platform to highlight underrepresented voices and stories in the television industry. Her commitment to inclusivity has not only influenced her work but also inspired a new generation of journalists to prioritize diverse narratives.

Beyond her professional achievements, Maggie is a passionate traveler, finding inspiration in the cultures and stories she encounters around the world. Her travel experiences often find their way into her writing, adding a rich, global perspective to her commentary.

At home, Maggie enjoys a serene life with her husband, David, a renowned architect, and their two golden retrievers, Lucy and Charlie. An avid reader, she finds solace in her expansive home library, where she can often be found curled up with a good book or drafting her next piece.

Maggie Turner is more than a journalist; she is a storyteller at heart, committed to capturing the ever-evolving world of television with grace and insight. Her career continues to inspire those around her, proving that the art of storytelling remains as vital and transformative as ever.

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